Cord-Cutters and Cord-Nevers Spark the New Era of Advertising: Jim Wilson on Cheddar TV

Cord-Cutters and Cord-Nevers Spark the New Era of Advertising: Jim Wilson on Cheddar TV

November 20, 2017 / InterviewJim Wilson / No Comment

Jim Wilson: Consumer eyes are moving away from cable TV and towards OTT providers

The new era of advertising is here. Consumer eyes are moving away from cable TV and towards OTT providers. Premion President Jim Wilson shares insights on OTT and how Premion helps advertisers reach cord-cutters as they migrate away from traditional media outlets…

You can see the full interview here on Cheddar TV:

Jim Wilson - President of Premion Media